In the FICO model, the franchisee invests the capital required to set up the grocery mart, but the company manages and operates the store. 

The company is responsible for all aspects of daily operations, including staffing, inventory management, marketing, and customer service. 

• Hassle-free Passive Income
• Expert Management: The company’s experienced management team runs the store.
• Less Time Commitment: Franchisees do not need to be involved in daily operations.
• Just take the minimum guarantee and revenue share.

The franchisee’s primary role is to provide the initial investment and receive a share of the profits. The franchisee does not need to be involved in daily store operations.

Profits are shared based on a pre-agreed percentage between the franchisee and the company. The exact terms are outlined in the franchise agreement.

In the FIFO model, the franchisee invests the capital required to set up the grocery mart and is also responsible for operating the store.

The franchisee is responsible for all aspects of daily operations, including hiring staff, managing inventory, marketing, and customer service.

• • Control: Franchisees have complete control over the store’s operations.
  • Profit Potential: Franchisees can potentially earn higher profits since they manage operations.
  • Local Adaptation: Franchisees can tailor the store’s offerings to better suit the local market.
  • State-of-the-Art Technology: Franchisees have access to the latest technology provided by the franchisor, which includes:
    • POS Systems: Quick checkouts, accurate sales tracking, and loyalty program integration.
    • Inventory Management: Tools for tracking stock levels, automating reordering, and ARS
    • Warehouse Software 
    • Customer and Mart App
    • CRM Software: Build and maintain customer relationships, track preferences and purchase history.

The company provides initial training, ongoing support, marketing materials, and access to its supply chain and proprietary systems.

Franchisees keep the profits generated by the store after covering all operating expenses and any fees outlined in the franchise agreement.

The initial investment varies depending on the location, size of the store, and other factors. Detailed investment breakdowns are provided during the franchise application process.

Yes, there are ongoing franchise fees that cover marketing, training, and support. The exact fees depend on the franchise model chosen and are detailed in the franchise agreement.

The timeline varies based on factors like location, store size, and regulatory approvals. On average, it takes 15 to 20 working days to open a store.

Conversion between models may be possible depending on the terms of the franchise agreement and approval from the company. Specific details can be discussed with our franchise support team.

We help franchisees select store locations based on market research, demographic analysis, and other factors to ensure the best chance for success. Its preferred if the store :

Urban Area: The store should be located in an urban area.
Target Demographic: The store should cater to 500-1000 families.
City Tier: The store should be in a tier 3 to tier 6 city.
Location Specifics: The store must be on the ground floor to ensure easy access for customers.
Size: The store should have a floor area of 600-1000 square meters.

This ensures that the store is positioned in a location with sufficient demand, accessibility, and growth potential.

We look for individuals with strong business acumen, a passion for customer service, and the financial capability to invest in and operate a grocery mart. Previous retail or business management experience is an advantage but not required. Also the franchisee needs to have an owned property or access to rented property and investment capital.

If they bought it directly from a distributor or wholesaler there is no return.

In case there is a product on consignment or brand with which Frendy has an agreement for replacement then Frendy will get  return for the Franchisee – on best effort basis. 

What is Frendy Mart & what does it offer?

1. Frendy Mart is a Gujarat based Grocery Retail Chain Building Neighbourhood Mini Marts that promises to serve consumers in towns and their rural surroundings. The company has been identified as one of the Top 20 Notable Tech Startups from Gujarat. Using technology, we operate a Mart to earn better Margins. We procure directly from the Brand and take care of the entire supply chain. We have our own Frendy Brands (Total 300 SKU’s) which earn better margins at the Mart Level.
2. Is prior retail experience required to become a franchisee?
   1. No, prior retail experience is not required to become a franchisee. Anyone who wants to be an entrepreneur and make additional revenue in the long run can join the FrendyMart franchise.
3. How much money is needed for the startup of a FrendyMart franchise?
   1. We have different models you can explore. You can connect us and our expert will suggest the best model for you. If you want to start the business from zero then based on our experience you might need approx 15 lakhs
4. How long does it take to make a profit?
   1. Mart usually makes profit from the 3rd Month. Breakeven can be expected within 15 months. So 12-18 Months depending upon condition. 
5. What are the advantages of opening a franchise?
   1. As a FrendyMart Franchisee, you will be able to own and operate your own retail shop while also being a part of a successful and expanding business. You will receive training and support to help you operate your startup effectively, and you will benefit from the FrendyMart brand’s strength and experience.
6. For which states are franchise applications now being accepted?
   1. Currently expanding aggressively within Gujarat only.
   2. Do follow us on our social media or newsletter, we will soon make the announcement of entering other locations as well.
7. How do I apply for a franchise?
   1. Fill out the franchisee application form to apply for a Frendy Mart franchise. Our team will evaluate your application and contact you to discuss the next steps.
8. Are there any other websites on the Internet where I can submit my queries for the FrendyMart franchise?
   1. We have only one official website i.e. frendy.in/frendymartwhere you can submit your franchise query forms. We request the applicants to be aware of any other spurious website that claims to be associated with us or suggests that they can help you to procure our franchise.
9. Are there any franchise Agents in the market who help in procuring FrendyMart franchises in return of commission/fee paid to them?
   1. We have never authorised any franchise agents to act on behalf of the company to solicit or offer to buy our franchise. The company bears no liability to any such person who has paid fees or commission to any person claiming to be our agent. Please do not pay any cash to any business development executive or any money transfer other than to our company account
10. What about deposits, franchise fees, royalties etc.?
    1. Currently franchise fees are under discussion. But we are planning to introduce it very shortly and we will update the information on our website.
11. How can I get in touch directly with the person handling the franchise or fix a personal appointment with him?
    1. You can call  our contact number or submit your inquiry through the website. We will connect you with an expert of the field
12. Where and when can I get information on Profit Margin, ROI and other financial data?
    1. We only share the details after we have shortlisted you as our prospective franchisee. Financial details can be prepared after successful evaluation of the location and locality.
13. Am I expected to be present all the time at the store?
    1. This is not an absentee business. While we are not looking for you to just buy a job, we also don’t want you to expect the business to run itself. We want you involved in the business, community and success of the franchise. We have several franchisees that own multiple units, own other businesses or have a job that gives them the flexibility to own a franchise, but all understand they must focus on results
14. I am interested in being a distributor for Frendy, how can I send my proposal?

Once you share your details through any of our communication channels, our team will contact you.